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Course Outline

AI Fundamentals: Core Concepts, Varieties and Common Myths

  • Defining the scope and boundaries of artificial intelligence
  • Distinguishing between narrow AI and general AI
  • Understanding machine learning, deep learning, and data science
  • Explaining machine learning mechanics without technical jargon

Generative AI and AI Agents in a Business Context

  • The capabilities and constraints of generative AI
  • The mechanics of AI agents and their functionality
  • Typical business applications of generative AI
  • Understanding hallucinations and the current limitations of AI tools

Data Readiness: The Bedrock of AI Success

  • Understanding structured and unstructured data types
  • Key dimensions of data quality
  • Essential data governance principles for managers
  • The rationale for prioritizing data readiness before AI implementation

Identifying Where AI Drives Business Value

  • Using the AI opportunity matrix
  • Conducting value chain analysis for potential AI use cases
  • Mapping primary and supporting business activities
  • Identifying processes that offer the highest value potential

AI Success Stories and Key Takeaways

  • Real-world AI applications across various business functions
  • Factors that contributed to successful AI implementations
  • Common failure patterns and strategies to mitigate them

Workshop: Discovering AI Opportunities by Department

  • Mapping departmental processes and identifying pain points
  • Brainstorming AI use case ideas for each business area
  • Filling out an AI opportunity canvas
  • Collaborating across departments to share and discuss insights

Prioritizing AI Use Cases for Optimal Value

  • Scoring use cases based on value versus feasibility
  • Balancing quick wins with strategic long-term investments
  • Utilizing the AI project funnel approach
  • Selecting the initial use cases to execute

AI Governance: Structure, Committees and Accountability

  • Determining the appropriate leadership for AI initiatives
  • Defining governance roles, committees, and duties
  • Choosing between a Center of Excellence and distributed ownership models
  • Adopting best practices for effective AI governance

Security, Risk Management and Responsible AI

  • Navigating information security and data protection requirements
  • Conducting risk assessments for AI projects
  • Applying ethical guidelines for responsible AI usage
  • Building trust in AI systems

Cultivating an AI-Ready Organization

  • Evaluating the organization’s AI maturity level
  • Developing the skills and competencies needed for the AI journey
  • Managing change and preparing the culture for AI adoption
  • Implementing the AI strategy cycle

Workshop: Developing the AI Implementation Roadmap and Action Plan

  • Synthesizing the identified opportunity map
  • Establishing phases, quick wins, and key milestones
  • Assigning ownership, defining metrics, and setting governance checkpoints
  • Finalizing the initial roadmap and outlining next steps

Requirements

  • No previous technical or programming experience is necessary.
  • A genuine interest in applying AI within business and management settings.

Intended Audience

  • Senior managers and heads of departments.
  • General managers and executive-level leaders.
  • Professionals overseeing digitalization and transformation projects.
 16 Hours

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