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Course Outline

Day 1

INTRODUCTION

  • Background
  • Role definition
  • Soft skills
  • Perception, innumeracy and human nature
  • Money, metrics and markets

1. COMMUNICATION – PARADOX, PURPOSE, AND INTENTION

  • The purpose and intention of communication
    • To educate
    • To inform
    • To persuade
  • Conclusions

2. KNOW YOUR AUDIENCE

  • Who are you talking to?
  • World views, lenses and schemas
  • Jargon and mixed audiences
  • Location and nation
  • Level and abstraction

3. COMMUNICATION METHODS AND TOOLS

  • Tools
  • Screen-based text and precis
  • The rule of three
  • Examples and analogies

4. STORYTELLING

  • Ubiquity, cycles and hardwired for children
  • How can we use stories in the workplace?
  • How to tell a story
  • Non-verbal communication
  • The longevity and power of stories

Day 2

5. PRESENTING DATA AND INFORMATION

  • Data and information – what’s the difference?
  • Detail – how much?
  • Trusted sources
  • Data and information visualisation

6. INTERPRETATION OF DATA

  • Confirmation bias
  • Communication intention
  • Communication status

7. FEEDBACK

  • Feedback models
    • Situation, behaviour and impact (SBI) model
    • Sandwich feedback model
    • Pendleton feedback model
    • Situation, task, action and result (STAR) feedback model
    • SAID feedback model
  • How to GET good feedback
  • Active listening
  • How to GIVE good feedback
  • Constructive feedback
  • Conclusions

Day 3

8. COLLABORATION

  • Why collaborate?
  • What is collaboration?
  • Collaboration culture
  • Conclusions

9. COLLABORATION TOOLS

  • Common collaboration tools and suites
    • MS SharePoint
    • Google Workspace
    • Atlassian
    • Kahootz
    • HighQ
  • How to choose a collaboration tool

10. ANALYSING YOUR COLLABORATION SKILLS

  • Johari model
  • Conciseness
  • Assertiveness
  • Basic assertion
  • Empathic assertion
  • Consequence assertion
  • Discrepancy technique
  • Repetition technique
  • Fogging technique

11. EMOTIONAL INTELLIGENCE AND COLLABORATION

  • Self-awareness
  • Self-management
  • Social awareness
  • Relationship management

12. PERSONAL BRANDING

  • Disclosure and intent
  • How to build your personal brand
    • Step 1: what do you want to do?
    • Step 2: goal alignment
    • Step 3: who are you talking to – and why?
    • Step 4: engage
  • Brand characteristics

13. POSITIVE ATTITUDE

  • The history of PMA
  • ‘Can-do’ and faith
  • How to develop and maintain a PMA
  • Distilled positivity
  • Conclusion

14. NETWORKING

15. SUMMARY AND CONCLUSIONS

Requirements

Prerequisite Knowledge and Skills
No specific prerequisites are required for participation. However, a baseline of professional experience in any discipline is beneficial.

Target Audience

The course is typically designed for professionals with a few years of experience, but its principles are universally applicable across most fields. It is particularly valuable for specialists who frequently need to explain complex or niche concepts to non-expert audiences.

 21 Hours

Number of participants


Price per participant

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